First, credit where it's due. Cognism built the strongest phone-verified database in Europe. Diamond Data, 15-country DNC screening, and a GDPR-first architecture have made them the EU category standard.
FullEnrich takes a different approach: query 20+ data providers per contact via waterfall enrichment, publish pricing from $29/mo, and charge only for verified results — across US, EMEA, LATAM, and APAC.
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Based on verified G2 reviews, Cognism's own public pages, and conversations with teams who switched.
"Sometimes I am unable to find specific companies outside of Europe and Asia." — Verified G2 Review, United Kingdom (4★, April 2026)
Cognism's Diamond Data is real and strong, specifically for EU phone verification. It is also a single source. When a contact isn't in the database, you burn a credit and get nothing back.
FullEnrich queries 20+ providers sequentially per contact. When provider A misses, provider B fills. One credit covers the entire waterfall — you pay only when a verified result returns.
"How much does the Cognism plan cost?" sits in Google's People Also Ask for a reason. Cognism lists Contact Sales on both Standard and Pro tiers. Community reports cite annual minimums in the $15K–$25K range, but nothing is confirmed publicly.
FullEnrich publishes every tier on the pricing page: $0 Free (50 credits), $29 Start, $55 Pro, and from $500 Scale. Month-to-month billing. Cancel anytime. A 30% annual discount is optional, not required.
"The phone numbers retrieved are often personal and many are missing compared to other tools."
— Clément P., Netherlands, G2 (3★)
Cognism's positioning is explicit: "Cognism gives GTM teams the confidence to grow in Europe." Their Diamond Data depth is in EMEA. Outside of Europe, G2 reviewers cite variance.
FullEnrich publishes find rates for four regions — US, EMEA, LATAM, and APAC — because teams that prospect globally need to know the numbers before they pay. No region is an afterthought.
Twelve dimensions. Real prices. We show where Cognism wins too.
Four areas where Cognism legitimately wins — and where waterfall enrichment is the smarter choice.
If your motion is EU cold calling, Cognism's Diamond Data is the category standard. Internally phone-verified mobile numbers, 15-country DNC screening, and notified-database delivery under GDPR Article 6(1)(f) are all real strengths.
They also ship a generally available Salesforce integration today and staff dedicated CSMs on Pro — both of which FullEnrich does not match at entry tiers.
"High European data coverage. Simple Salesforce integration once fully enabled. Strong support and customer success team. GDPR-compliant approach to prospecting."
— United Kingdom, G2 (5★). Cognism strength acknowledged.
If you prospect outside Europe, need a predictable monthly line item, or want to try the product before a sales call, FullEnrich is the clearer path. We don't try to outcover Cognism in EU phone — we cover EMEA at 84% email and 71% phone, enough for teams that prospect in Europe occasionally, not exclusively.
Verbatim from Cognism's 1,319 G2 reviews and FullEnrich's 172 G2 reviews.
"The phone numbers retrieved are often personal and many are missing compared to other tools."Clément P. — Netherlands (3★)
"FullEnrich is legit! I was able to find emails now for 94% of all the contact leads Apollo found."FullEnrich customer testimonial
"Sometimes I am unable to find specific companies outside of Europe and Asia."United Kingdom (4★) — April 2026
"High European data coverage. Simple Salesforce integration once fully enabled. Strong support and customer success team. GDPR-compliant approach."United Kingdom (5★) — Cognism strength acknowledged
"There are so many invalid numbers to choose from. A lot of options to choose from wastes time."Colby G. — United States (2★)
"FullEnrich uses multiple data sources and does a better job than the other tools we have purchased in the past."G2 Verified Review
Different tools for different needs. Here's who each is actually built for.
Yes. FullEnrich is a B2B enrichment platform that queries 20+ data providers per contact via waterfall enrichment, with public pricing from $29 per month and no annual contract. Cognism is a single source (Diamond Data) phone-verified database with Contact Sales pricing, strongest in EMEA.
Cognism does not publish pricing. Both Standard and Pro tiers require Contact Sales on cognism.com/pricing. Community reports cite annual minimums in the $15K to $25K range on enterprise tiers, but these are not confirmed by Cognism. FullEnrich publishes tiers at $0 (Free, 50 credits), $29 per month (Start), $55 per month (Pro), and from $500 per month (Scale).
For teams prospecting exclusively in Europe with a phone-first motion, Cognism's Diamond Data and 15-country DNC screening are strong arguments. For teams prospecting globally, where waterfall coverage and public pricing matter more, FullEnrich is typically the stronger fit.
Cognism competes primarily with ZoomInfo, Apollo.io, Lusha, and FullEnrich. On their own comparison pages, Cognism positions against ZoomInfo on compliance and Apollo on data quality. FullEnrich differentiates on waterfall architecture and public pricing.
Cognism operates under GDPR legitimate interest (Article 6(1)(f)). They notify business contacts of inclusion in their database within GDPR timeframes and screen against DNC lists in 15 countries. Their compliance architecture is one of the stronger signals in the category.
Architecture: FullEnrich uses waterfall enrichment across 20+ providers per contact request. Cognism uses a single source Diamond Data model with internal phone verification. Pricing: FullEnrich from $29 per month publicly; Cognism is Contact Sales only. Coverage: FullEnrich publishes find rates for US, EMEA, LATAM, and APAC. Cognism is strongest in Europe with expanding global coverage.
Yes. 50 credits free with no card required. Cognism does not offer a public free tier.
FullEnrich covers EMEA with 84% email and 71% phone find rates. For teams that prospect in Europe occasionally, this is sufficient. For teams whose entire motion is EU-only with phone-first cold calling, Cognism's Diamond Data phone verification and 34% connect rate lift may justify the Contact Sales overhead.
FullEnrich's Salesforce integration is in Early Access. For now, use the API, Zapier, or Make to push enriched contacts into Salesforce. Cognism has a generally available native Salesforce integration today — if that's a hard requirement, Cognism has the edge.
1 credit = 1 verified work email. 10 credits = 1 verified mobile phone. 3 credits = 1 personal email. You only pay for successful verifications — invalid results cost nothing. Credits roll over 3 months on monthly plans or 12 months on annual plans.
Learn why querying 20+ data providers finds contacts that single-source databases like Cognism's Diamond Data miss outside Europe — and why teams choose public pricing over Contact Sales.
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